Creating The Story
In my book Working Backwards I discussed the importance of taking advantage of opportunities when they arise. I also told you about the two types of opportunities you will encounter, namely:
- The opportunities that you HOPE will come your way. So I might sit at the bus stop for an extremely long time hoping that Angelina Jolie might appear out of no where and say "Hello, I'm an opportunity. Will you take advantage of me?"
- The opportunities I CREATE.
I can now STEP forward with confidence CREATING the rest of my story by using my NEEDSEARCH and WORKING BACKWARDS models. Now I must CREATE a NEED for the television networks to want my next story and I have already started this stage. It's logical and structured. By putting myself in a position to take advantage of the opportunities I create by Working Backwards I am able to STEP forward by having the media want my story, not wasting time trying to sell myself to them.
We all have stories in us. Most of us will take our stories to the grave. That is a waste. Mister SomeOne Out-There keeps knocking from the inside but you won't open the door and let him out with your story and other gifts he wants to give you.
All you have to do is LOOK and call him out to help you. MSOT is knocking right now. Just open the door for him to get out. He will bring gifts. Tell him what you want.